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BLOGNotes from the operating system

What we’re thinking, building and learning.

Long-form writing on systems thinking, growth architecture, funding strategy and the unsexy side of running modern digital businesses properly.

FilterAll retention·9 growth·8 paid·6 grant·6 analytics·6 infrastructure·4 ai·2 #ecommerce #retention #funded programmes #lifecycle #ecommerce seo #lifetime value #site speed #grant application

2 matches for tag: email automation — clear filters

retention
#abandoned cart#cart abandonment#email automation
Abandoned cart recovery: the flow everyone has and almost nobody tunes.
Cart abandonment averages just over 70%. Most stores run one default email against it. Here is the full recovery sequence, the timing, and what to tune first.
Jun 15, 20264 min
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retention
#email automation#klaviyo#lifecycle
Email automation: what changes when lifecycle stops being a campaign calendar.
Most ecommerce email is run as a campaign calendar — every Tuesday, every Thursday, every payday. Automation flips that. The brand sends because the customer did something, not because it's Tuesday.
May 22, 20268 min
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